PKR+Asianlogic = Asian marketing

11/11/2008

The UK-based 3D online poker site PKR.com has exclusively engaged Tom Hall's AsianLogic Limited online and land gambling service company to market it in the Asian sector. Under the terms of the agreement, AsianLogic will be responsible for developing PKR.com's customer base in the region.

A company statement reveals that AsianLogic will use its expertise in the Asian gaming and affiliate market and local payment processing solutions to promote PKR.com through strategic affiliate partnerships and programs as well as direct marketing initiatives throughout the region.

Last August, PKR.com reached its two millionth player milestone less than a year after gaining its first million users. Because of its leading edge technology and success in the marketplace, PKR.com recently received "Hotshot Operator of the Year" at the eGaming Review Industry Awards 2008.

Tom Hall, AsianLogic CEO, said: "PKR.com is a very innovative and popular online poker brand and to be named their partner in Asia displays PKR.com's trust and confidence in AsianLogic. With our knowledge of the Asian gaming market, not to mention affiliate marketing in a diversely-cultured region like Asia, we believe the PKR.com brand is destined for rapid growth and success. The PKR.com 3D product is also ideally suited for the huge Asian subscription gaming and play-for-points markets and we see significant opportunities in these sectors."

Malcolm Graham, CEO of PKR.com, expressed his confidence of the partnership with AsianLogic: "We see huge potential and acceptance of our unique 3D poker product in Asia and for success we need a local partner that understands our needs and possesses the right experience and competency. We believe AsianLogic is the best partner for PKR.com."